by: Silas Reed

Companies are expanding their web presence rapidly and faster than ever before. This has created an array of jobs especially in the sales field. Post recession, the sales in the insurance business has dipped rapidly while other opportunities have risen rapidly. The top 10 of which are:

1. Retailing: The average worldwide per capita consumption rates have increased manifold, thanks to the demand fueled by major developing economies such as India and China. Retail and sales are two sides of the same coin and are practically inseparable. A sales person who is a beginner can earn around $7/hr and can go up to unlimited amounts!

Be it part of full time, if you’re in sales, you have to be in retailing.

2. Business Development: Businesses across the world seem keen on expanding bases and crossing over to shores. For that, they need good sales executives who can pitch in with their efforts to develop the business further. It has become so important because of the single fact that no business has remained enclosed by geographical boundaries today. Free trade is the new concept today.

3. Medical Equipment Sales Job: The global healthcare scene is seeing one of the sharpest growths in the sales industry. Pharmaceutical companies which also manufacture medical equipments need sales teams and representatives to put forth their product on the equipment market. Though it is 3rd on the list, critics claim this job to be vying for top honors as well!

4. Money Management Sales Agents: The market meltdown accompanied with the number of global billionaires has resulted in a strange situation where people are quite conscious and vary about the sources where they might be putting their money into. Money management is a recent sales job which spawns up posts such as financial service agents amongst others.

5. On-Site Sales Jobs: The sales job requires people to be dynamic and eloquent. It is a sort of extempore for the sales representatives. Traditional sales jobs are still the on-field jobs. If you’re a good field agent, you can command salaries up to $80,000 per annum!

6. Sales Outsourcing: The amount of work at hand has increased astronomically and many companies which cannot afford to have a sales team at the moment are turning towards consultancies and firms which provide sales outsourcing. One of the hottest sales jobs today, you can choose to make up to a cool $75,000!

7. Marketing and Advertisement: Sales is a part of marketing and proper amalgamation of both marketing and advertisement gives the best results. Though there is no limit to income in the sales advertising field, an individual can earn up to $70,000 and more!

8. Product Promotion: Sales is all about promoting your product! If you’re promoting a new product, you can earn about $50,000 and can go higher if the product is a well-known one.

9. Sales Manager: The person who sits at the top and manages all is a manager who can work in shifts and can also draw a cool $30,000 per annum!

10. Work from Home: Work from home sales jobs today have practically no limits on the amount of money you can earn. The reason why it being out at the 10th position is because of the fact that people are yet to wake up to the call of the same. Otherwise, taking money into consideration, there is no upper ceiling of earning!
To learn more about finding sales job opportunities, please visit http://www.sellingcrossing.com and sign up for a FREE trial to gain access to ALL of the many exclusive job listings we offer in the selling profession. Silas Reed, Writer for SellingCrossing, writes articles that inform and teach about different selling job profiles.

The author invites you to visit: http://www.sellingcrossing.com

by: Shushmul Maheshwari

Air conditioner (AC) is one of the most important product segments driving the overall growth in the Indian home appliances market. The Introduction of new features and technology, coupled with the expansion of distribution network, is playing an important role in the market to grow. With the availability of so many products in the market, consumers have a wide range to choose from, both in terms of unique features, and the prices that range from around INR 15,000 to INR 100,000. As a result, the air conditioner sales (volume terms) in India are projected to grow at a CAGR of around 15% during the forecast period (2010-2013), says our new research report “Booming Consumer Electronics Market in India”.

Our team of experts has further analyzed the Indian air conditioner market by studying it in terms of volume sales, sales by type, market share by brand, and sales by region. As per our study, competition between major air conditioner manufacturers like LG, Whirlpool and Samsung is driving the AC market in the country. Moreover, in future also, all the players are planning to launch new but cheaper AC models so as to increase their market share in the lucrative AC market.

Apart from air conditioner, our research report includes other key segments of the consumer electronic market such as Refrigerator, Televisions, Mobile Handsets and 3G Handsets. All these market segments will also record robust growth in coming years on the back of rising disposable income, wide availability of consumer goods and low prices.

“Booming Consumer Electronics Market in India” provides an extensive research, unbiased analysis and authentic data on different aspects of the Indian consumer electronics market. The report gives an insight into the current and future market trends in the context of macroeconomic factors supporting growth. The report has studied the consumer electronics market in the context of young consumers, declining prices, changing retail format, wealth distribution, and financing schemes. It has also given ample emphasis on the importance of distribution channels, cost analysis, and government regulation to help clients understand the overall consumer electronics market.

For FREE SAMPLE of this report visit: http://www.rncos.com/Report/IM157.htm

Check DISCOUNTED REPORTS on: http://www.rncos.com
About RNCOS:

RNCOS, incorporated in the year 2002, is an industry research firm. We are a team of industry experts who analyze data collected from credible sources. We provide industry insights and analysis that helps corporations to take timely and accurate business decision in today’s globally competitive environment.

The author invites you to visit: http://www.rncos.com

by: Alan Gillies

Often companies believe that they can only dominate their market if they are the biggest players around, having the most money to invest or having the most customers – this is a myth. Most definitely being a big player with a lot of money to invest with a large sales team can be an advantage, and certainly a powerful positive, however it doesn’t guarantee that you’ll be the dominant player in any market. In this article I am going to look at several things you can do which will help you to dominate your market regardless of your company size.

Clarity

Clarity is more important than size, and if you can be absolutely clear about who your customers are and where your target market is, then this will give you a great boost over most of your competitors. It’s often tempting to try meet every market demand for as many different people as possible so that you don’t miss out on any business opportunities, but my experience is that this almost always does more harm than good. You will often get on far better being absolutely clear about who your customers are, and what you’re offering your target clientèle.

Decide on Your Niche

The best way to achieve clarity is by deciding on a specific niche for your business, and when you’ve finally decided on this niche, a number of things then often happen, such as:

1. It makes it very easy to know specifically who to focus your marketing on.

2. It will also make it easy to identify where you will find the majority of your customers.

Once you’ve completed this it becomes a a lot simpler for you to achieve expert status in your marketplace – because your customers are all the same, you’re providing everyone with the same service or product, and therefore you will undoubtedly become better and better at what you do.

Become an Expert

As you become an expert in your chosen niche you’ll find that you will get more and more referrals, for the simple reason that as you begin to be seen as an expert, people will be more confident talking to others about you and your services, and most importantly of all – referring business to you.

Another advantage to achieving expert status is that your charges or prices can go up; people are willing to pay far more for an expert in any subject or niche than they otherwise would for a generalist.

There are many ways to position yourself as an expert, and one of the best and most cost effective ways these days is to become an author. This doesn’t mean that you have to write books and deal with publishers – you can self-publish online, write articles, have a blog, or actually anything at all that allows people to see for themselves that you’re a highly knowledgeable “expert” in your field. Being seen as an expert will increase your sales – guaranteed, as people will, as a result of this, have confidence in you and what you’re selling. Look into as many ways as possible to get yourself readily known online for writing about the topics and the services that you provide. If this is not something that you feel comfortable doing, then you can get other people to write these articles for you.

Focus on Your Most Profitable Customers

I’m sure most of you have heard of the Pareto Principle. This Principle states that 80% of your business comes from 20% of your customers, and generally in most industries – this is a proven fact, therefore it’s important that you’re able to identify which customers are bringing in most of your profit. Once you have identified these customers, you should focus your time, attention and investment on this specific group of 20%, these people which bring in 80% of your business.

Concentrating on this segment allows you to be able to focus on dominating your chosen market, as by dominating this market you’ll become more and more well-known. As a result, you’ll find that your sales will increase as referral and word of mouth drives an ever increasing number of people to your door.

Increase Awareness

A high awareness of you and your products or services is vitally important. If people aren’t aware of who you are or what you do, then it doesn’t matter how good you or your products are, because they’re not going to use you or buy your products unless they’re highly aware of you.

In order to have the greatest level of awareness possible, you’ll have to make your product and your company as high-profile as you possibly can. A big part of this is, as we discussed earlier, is in positioning yourself as an expert in your field. In order to be perceived as an expert, you need to explain to people why it is that you deserve to be seen as such an authority.

Is it because you have extensive experience, or is it that you have been working in your field for a long while, or maybe you’ve got the widest range of products – whatever it is, you have find a way of justifying this claim of being a real expert in your specific field or niche.

PR, Press Releases, Article Marketing and Search Engine Optimisation are all specific areas that can heighten awareness of you and your business.

Customer Service

Customer service is vitally important. If your customer service leaves a lot to be desired, then you’ll probably find that people only buy from you once. If a customer has a problem, make sure that it’s dealt with efficiently and effectively to ensure that they’ll come back for more. It is amazing how often a well-handled customer complaint becomes a long term, loyal customer.

Sell Benefits, Not Features

Make sure you sell the benefits of your product or your service – not just the features, as people buy something because they imagine what this product or service will do for them in terms of meeting their needs. Just listing what features a product has doesn’t necessarily mean that it’s something that a customer will buy. A customer has to understand what it is that your product or service will do for them personally.

If you focus on all of these steps in a consistent fashion, you will start to find that you become an increasingly dominant player in the specific niche that you have chosen for yourself. This change certainly won’t happen overnight, but given the right focus, attention and perseverance – it will happen.

Copyright (c) 2009 Alan Gillies

Alan Gillies is the Managing Director of the L2L Group, specialising in providing Executive Coaching, Training and Consultancy Services to Businesses across the Globe. Want to learn more about these business success strategies? Get Alan’s popular FREE Business Pack, available at http://L2LGroup.com/free-resource-pack/

by: Ted Gulas

When I ask attendees at our executive briefing titled, “Recruiting Superior Sales Talent” to rank the importance of the recruiting steps, “Searching” is normally ranked incorrectly. In order of importance, “Searching” should be step 3 after the “Identify” and “Testing.” Steps. However, many of you rank “Searching” as step two in your process, after “Identify.” This confusion between the importance and sequence of steps causes many organizations to underachieve when it comes to executing the searching step. Organizations tend to panic and get in such a hurry to fill their pipeline with candidates they default to a traditional searching method that is, at best, ineffective for the 21st Century.

The traditional method of “Searching” for superior sales talent fails for many reasons:

– Marketing for the position describes the candidate a company would like to hire and provides way too much company information—instead, you should describe the opportunity in detail

– You need great sales people, but they are already in a job and typically not actively looking to change

– You have not built in insurance, such as testing, before conducting phone screening and looking over resumes

– Most organizations are confused about the real purpose of benchmarking and how to use it effectively in a search

– You are not using automation to its best capacity in the searching process to save your team time and energy

– You place too much faith in the job description

– Past performance is not necessarily an indicator of future performance (just like purchasing a stock history is not necessarily an indicator of future stock performance). If you make your search contingent on previous performance, you may set yourself up for a trap.

I will offer more detail on some of these traditional steps for searching for a sales superstar along with some suggestions for improvement.

Searching and marketing for superior sales talent are similar and neither can be done effectively unless you first did the most important step in this recruiting process: correctly identifying the right candidate. As part of the Identify step, you should have isolated things like the market your new employee will call on, the size of target companies, the average size of your accounts, length of your sales cycle, who the new employee will call on, and whether the end user needs and wants your product or service—or whether they need it but don’t want it.

In your marketing you should fully describe the opportunity in detail, making sure to look up key words that candidates will search for online on job recruiting sites like Monster, the Ladders, and others. You marry up the key words using a template exercise. The template exercise works like a puzzle where you choose, then combine, common text phrases and demographic and psychographic words from your Identify step. Here is a brief example of how it comes together:

Selling high end business services to C-Level executives of large corporations in a complex selling environment and a growing market against the incumbent vendor.

Using the template correctly and indentifying all the challenges the candidate must overcome is an important way to shift from traditional searching for superior sales talent.

Another way to shift from traditional searches is to list your total compensation package in the marketing support materials. In addition, if you really want to break with the traditional way of searching for superior sales talents, don’t ask for a resume. Have the candidate send one or two paragraphs describing how and why they meet the specifications in the marketing material. Next, make sure you automate the process by using auto responders to direct candidates to a testing site before you decide which one to pursue. All of these exercises are designed in a way that someone who is not actively looking for a position says to themselves, “Wow that describes me! I need to look into this more.”

Searching for superior sales talent requires an entire company effort. You should mandate an intense recruiting effort from the CEO to the receptionist that includes PR, marketing, and Internet employment ads. The stakes are just too high. The incidental cost of assessing candidates should be the insurance, not the final criteria. I recommend that my clients preferably have at least three hirable candidates after the assessment process in order to hire one. Most clients don’t like to hear that. But usually one candidate won’t fit for some reason that everyone in the department agrees on, and then you’re left arguing about which of the remaining two will knock the ball out of the park. What a nice argument to have!

To up the chances of attaining three great candidates, you must understand the posting cost challenge. While your posting won’t expire for two months, you must repost your ads every week to continue the flow of resumes. Then, you must know where to post the ad as well as the way the site’s search engines work. With Monster.com, you must know how to use each field and drop-down list so that your ad comes up with the appropriate search key words. If potential candidates don’t see your ad, they can’t respond to it.

It should be evident by now that you need a new mindset to correctly search for superior sales talent in today’s market. This article only touched on the highlights of a few steps in the process. Soon we will write about using Benchmarking in the search for superior sales talent.
Ted Gulas President & CEO of the Gulas Group, which specializes in the development of “Human Capital”, by guiding individuals, teams and organizations to their goals. Since 1989 Ted’s organization has been focused in three areas for results; assessments, workload/time planning and sales development. Sign up for our newsletter and get free access to our interactive on line sales development at http://www.gulasgroup.com

The author invites you to visit: http://www.gulasgroup.com