Monthly Archives: June 2014

The Secret of Empowerism by Anthony Harris – ArticleCity.com

by: Anthony Harris

When it comes to multilevel marketing or MLM, most people view it as a very complicated process of sales and marketing. What they do not know is that MLM can fairly give you some remarkable profits without having to leave your work now.

In multi-level marketing, you will earn money not just because you have sold the product or services but also more on the way you get commissions from your downlines. So it is like you get a good MLM program, start building your downline, sell some products, and you get all the greens that you have been dreaming of.

Sounds easy? Think again.

As much as some people would like to make MLM or multi-level marketing sound so simple and uncomplicated, the truth that there are no stories or promotions that can attest its simplicity is enough to make all things clear. No one can simply conclude that one can get rich quick in MLM.

However, most people would like to get rich quick. They are always looking for something that can give them easy money. No wonder why many people fall for scams since most get rich quick schemes are frauds.

Scammers take advantage of the fact that MLM deals more with downlines and residual income without having to exert so much effort. You can earn more without having to give more.

The only problem is that most people believe that they do not have to work hard enough to earn their greens. The point here is that earning good money is not so much focused on the effort but more on the tools and strategies used to live beyond the edge.

No wonder why many people are trying to come up with feasible tools just to help people surpass the trials and obstacles that come their way.

In multi-level marketing or MLM and most online businesses, one of the most popular tools for these kinds of endeavors is empowerism.

From the word itself, this tool seeks to provide people the power to conquer the concept behind online businesses such as multilevel marketing.

Empowerism is your online marketing tool that provides you with obtainable information on internet marketing. Since 1988, it has already been an effective global resource of achievement solutions and tutoring for most online businesses.

With empowerism, newbies in internet marketing can readily learn the important things needed to be successful in this kind of endeavor.

Empowerism does not just deal with the basics of internet marketing. This program can teach you more than what you need to know. It can give you the much-needed advancements to boost up your online businessí sales performance.

With detailed explanations on copywriting, setting up of emails, online advertising, overviews on auto-responders, website development, etc., people can absolutely make a big difference on their online businesses. This is because when it comes to internet marketing; it is what you know that matters most. Hence, empowerism is simply a conglomeration of online information at its best.

All of these things are boiled down to the fact that empowerism has literally and figuratively ìempoweredî millions of internet marketers all over the world with feasible tools that enable them to work on their techniques.

Residual income has never been this clear. In fact, with empowerism, you do not just learn the core information on residual income but you can also earn residual income by recruiting people to join the program.

Indeed, internet marketing has always been a powerful source of profits due to remarkable income-generating tools such as empowerism.

For more information about Empowerism be sure to follow the link in the resource box below to receive your free home business Cd.

All rights reserved. Article may be reprinted as long as the content remains intact and unchanged and links remain active.
FREE! How To Get Up To 37 Checks Per Month, Earn Upwards Of $4,954.55 While You Sleep At Night, And Recruit WITHOUT Ever Having To Pick Up The Phone http://www.thenewbizsuccess.com

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How to Write Effective Sales Brochures by Grace West

by: Grace West


Ways to write Effective Sales Brochures

When starting your new business enterprise, something you’ll need to decide about involves the character and reputation that you’d like to be a part of your business is your campaigns for sales and marketing. Locating a variety of products to publicize your special services and materials as well as sales promotions and extra special events are crucial to your marketing campaign. Your marketing campaign will indicate to your buyers what you have in stock and the style in which you are offering it.

Marketing items, like advertisement flyers, brochures, or newsletters will add to the success of your business enterprise.

There are three significant things to keep in mind when making advertisement flyers. Primarily, you want the consumer to read the advertisement. Second, you will want the consumer to like the message. Lastly, you want the buyer to act on the information within the sales brochure.

The first step in writing effective advertisement flyers is to make the advertisement flyers so that the potential consumer will read through the brochures instead of quickly glancing at them ere crumpling them up and throwing them away. The best trick to make sure that your advertisement flyers are read is to indicate on the cover of the brochure of exactly how your merchandise will assist the consumer. A smart title and some great graphics can help to sell your merchandise especially if you have color brochures. Don’t clutter the cover with real estate, company logos, and company slogans. There is space for slogans and logos on the inside of the pamphlet.

You now have the consumer’s attention, it’s to get them hooked by portraying how your product is just what they’ve been looking for. If you can, create a tri fold brochure to match the audience that you want. For example, if you are going to distibute your flyers at a trade seminar, be sure to focus on how the product relates to the topic of the seminar.

Once the potential customer thumbs through your sales brochure, here is where you make your sale. A convincing method is to suggest a reduced rate or discount on your product if the buyer displays or mentions your full color brochures. After doing this, then the consumer thinks that they’re getting a special deal, and they might even facilitate the sales contract.

professional, Fine business stationery will impress your clients and partners who may be looking to do business with you. Printing up creative slogans on your stationary unique to your business will help other businesses to remember your business. Other powerful promotional products will create powerful impressions on consumers and business partners.

Business stationery and advertisements are a great way to promoting your business enterprise. Brochures tell the general public know about your company, what materials or special services you have in stock, and is a method of keeping customers updated to any changes that have occurred.

It is important not to merely pass out the flyers in print form, but try ways to advertise to all the millions of people that search the Internet daily. You can do this by placing your address of your website on your brochures. In this way, promotional stationary and advertisements will help your business both offline and online.

Grace West is a writer for http://www.myprintshoponline.com that writes about the how best to employ things including promotional stationary in your business.

Global Marketing and Branding by Gary Muddyman – ArticleCity.com

by: Gary Muddyman


An innovative translation company. A perfect marketing partner.

Conversisglobal.com is a recognized authority on localizing marketing communications for global brands. Unlike most translation and localization companies, we offer translators who not only have professional marketing backgrounds, we also provide cultural consulting to ensure your marketing messages will convey the same level of power and sales impact abroad as they do in your home language.

Conversisglobal.com Marketing Voice is our customized translation and localization service for international marketers. With Conversisglobal.com Marketing Voice, we:

* Work with you early on in the communications cycle to plan your global messaging and approach.

* Rely on experienced marketers to translate and localize all marketing materials.

* Use in-country teams to review and revise translations before we ever submit them to you.

* Maintain continuous quality control over translations and project flow alike.

* Manage the entire translation and localization process seamlessly from start to finish.

Access CEE is a localization program designed to help companies communicate in – and comply with – the European Union’s new languages and localization requirements. The program is designed to:

* Help multinational companies conducting business in Central and Eastern Europe to provide the appropriate corporate and product information in the primary language of the specific target market.

* Educate clients and project managers on the necessary processes and mandates to help ensure a seamless translation.

* Provide complete project management so that Conversisglobal.com can act as a liaison and qualified manager between the client and native speaker.

Whether your marketing campaign is global in scope, or you’re building your brand in a single foreign country, working with Conversisglobal.com will always translate into success.

Gary Muddyman

A founding member of http://conversisglobal.com, I specialize in business-to-business services and bring more than 15 years of experience in operations, sales and marketing.

Parts Of A Business Marketing Poster Explained by Kate Manheaven

by: Kate Manheaven

Now, there are posters for advertising, and there are posters for specific business marketing. In this special guide, I will teach you about the parts of business marketing posters. These kinds of custom posters not only advertise things, but also have you and your firm included in its marketing message. Try to include all these details in your own business posters and you should have a great and robust poster that has all the important details.

1. The original poster title – First we have the original poster title. Your full color custom posters should always have that original title that no one has seen. So try to avoid cliché lines or derivative titles that people typically have already heard before.

For a really effective color poster, you should compose a title that you have thought of yourself that people can easily remember and understand. With that right original title, you will have a good chance of your posters easily getting more readers reading it.

2. The original attractive poster image – Of course, business posters will also need an original and attractive poster image. All posters of course need this as this is the main element that both attracts readers and communicates the message theme properly. Keep in mind that you must use an ORIGINAL image here as well.

Do not get something that has been used by others in other color posters. It is best to compose something uniquely your own by taking your own photographs and creating your own graphics. This allows you to have fresh new look in your business posters, something people have not seen before yet. So make sure you create your own original attractive poster image for your poster printing.

3. The main advertising copy – After the image, you should also have your main advertising content or copy. Pay particular attention to the tone and language of your posters. It must be able to engage your target readers and their specific demographics. You should fine tune it all the time so that people who read your posters will more easily relate to its contents, and hopefully more easily respond to it as well. Pay close attention to this of course, and try to test these content out before deployment.

4. The invitation to respond – After the marketing copy, do not forget to add that invitation to respond. People need that extra encouragement before they actually buy something or actually act on something that they see. So make sure that you emphasize that invitation to respond in your color posters. Tell people to buy, visit, respond and do exactly what you need them to do. Believe me, this elicits more responses typically when compared to others that do not have that invitation.

5. Important response instructions – Of course, do not forget those response instructions. Sometimes people fall off that wagon and do not respond to your posters simply because they do not know how to respond. By printing out response instructions easily visible in your posters, you can remedy this situation and keep people on the road to poster response.

6. Business and Contact information – Lastly, do not forget your contact information. People will need it if they wish to respond to you and your posters directly. So add in the telephone numbers, emails website address as well as other data such as social networking handle. Of course, your logo and other business profile elements should also be here. Your posters should have a more personal face and easily accessible look when you do add these information.

Now you know all the essential parts of a business marketing poster. Use this as a guide for your own business posters. Good Luck!
Visit this site for more information on posters and custom posters:

http://www.printplace.com/printing/poster-printing.aspx ; http://www.printplace.com/printing/custom-poster-printing.aspx

The author invites you to visit:
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The Five Deadly Sins of Automotive Marketing (Part I) – ArticleCity.com

by: Jimmy Vee and Travis Miller


A typical problem in the automotive industry is that an ungodly amount of cash is thrown into the advertising or marketing arena, with what results? A silent telephone and an empty lot.

What does it take to get the phone to ring and the ups to show up? What does it take to sell the number of units your store SHOULD BE selling? What does it take to stop throwing your money away when it comes to advertising or marketing your dealership?

In today’s marketplace there are five specific plague-like money-sucking pitfalls that infect many of you and your dealerships. The rest of this article will shed light on these little-known atrocities and show you how you can make your dealership impervious while at the same time spike your advertising and marketing effectiveness and see significantly increased profits.

Here are the Five Deadly Sins of Automotive Marketing.

Marketing Sin #1: Not understanding what “marketing” actually is. Marketing is one of those terms defined in a lot of different ways. Dictionary.com defines it simply as, “to offer for sale or to sell.” This definition is misleading because marketing is a multi-step process that ultimately should lead to sales. But defined that simply it does not give us any information to learn from. Here is a good definition for marketing: The quickest path to selling prospects and clients who are properly positioned to be sold – without actually having to sell them.

That may sound confusing… to make it easier, let’s define the difference between sales and marketing.

Sales: What you do with a person once they are in front of you or on the telephone. A prospect or customer on the lot or on the phone needs to be given a sales presentation. Everything you or your salespeople do in front of a prospect is a presentation and should be treated as such and executed systematically and dynamically.

Marketing: What you do to get prospects and customers on the lot or on the phone.

In a sense, marketing is pre-selling and positioning. You want to set the stage for your presentation. You are the director of a mega-profit-producing production. You want to get people excited about what you are going to show, demonstrate and tell them. You want them to have a certain perception about you and your dealership before they ever step foot on the lot or call on the phone. You want to be perceived in advance as a welcomed guest, a valuable resource, an asset – not an unwelcome, product-pushing pest.

Marketing Sin #2: Not having an effective marketing system to sell your service.

Most people handle their marketing in a way we like to call “spray and pray.” Just SPRAY it all out there and PRAY something happens as a result. It’s usually not very well thought out and is done with no real rhyme or reason. It just is what it is. Separate pieces of a puzzle, always changing, never measured and definitely not orchestrated into a proven system.

Your marketing should be like a musical score – written out in advance, with movements and rests and harmonies exactly as they are to be performed every time. The composer knows how the different parts will affect the thoughts, emotions, and perceptions of the listeners like clockwork.

The music sets the mood and the tone and so should your marketing set the mood and tone of your sales presentation and your dealership experience.

Most dealers we meet are throwing spaghetti on the wall when it comes to marketing and trying to find what sticks…then riding that gimmick till it stops working. Then they throw more spaghetti in order to find the next new gimmick.

This doesn’t make your marketing job or your life very easy or fun nor does it create a duplicable system that produces ongoing results for you, making your dealership impervious to changes in market conditions and ultimately recession-proof.

What you need to create a powerful and systematic marketing system that pre-sells and pre-positions your dealership is all based on response oriented direct marketing. Using direct marketing you can sell yourself in advance and make the job of closing significantly easier.

Instead of just using your marketing to say, “Here we are, we’re getting our name out there, here’s how long we’ve been here and here’s our number in case you want to call us,” you really want to use education-based marketing strategies to get people to take immediate action and then be persuaded to come to the conclusion on their own terms that you are the only and best choice for them.

Notice we haven’t said anything in here about vehicles. Selling vehicles puts you in the commodity game and we will discuss that issue in some of the later “Sins.”

You want to use strategies like making prospects call a 24-hour, pre-recorded hotline message, visit an information-based, permission gathering website or request/read an educational sales letter or consumer awareness guide.

These are the type of marketing steps that educate, pre-sell and position you as an expert in your field and in your market. This is the kind of thing that can help you overcome traditional negative industry stereotypes and give you an unfair advantage over all your competition.

Plus, there are many new methods of distributing your education-based marketing material that cost very little and are consumer-sexy, such as the Internet, email, blogs, RSS feeds and podcasts.

How can you integrate some or all of these education-based direct marketing strategies into a systematic marketing plan that gets proven and consistent results? That’s the question you need to be pondering and creating answers to if you want crush the competition and recession-proof your dealership.

Jimmy Vee and Travis Miller are the nation’s leading experts on attracting customers and the co-authors of Gravitational Marketing: The Science of Attracting Customers. Get important survival strategies and tips for FREE by requesting their Automotive Emergency Survival Marketing Toolkit For Used Car Dealers and Managers. To get your FREE copy visit http://www.richdealers.com/articles.