by: Ashly Sun

ET Solar and Umwelt Sonne Energie have agreed on a sales contract to harness 31 megawatts’ worth of solar modules which ET Solar will supply this year.

The ET Solar modules will be used for the different projects U.S.E. has in Germany, as well as in other countries in Central Europe.

According to Bloomberg, the agreement was finalized shortly after Germany, the world’s largest solar energy market, made a decision to reduce solar grants given by utilities to rooftop solar system owners by 16 percent starting on June 1.

ET Solar is said to have also currently finished connecting the grid for a 1.48-MW solar photovoltaic plant located at the south of Munich which was made possible through Wattner A.G., a Cologne-based investment trust.

According to ET Solar vice president and chief executive of global sales and marketing Dennis She, U.S.E. has been a vital customer and strategic partner of ET Solar in the German solar market for the past two years.

U.S.E. director Daniel Gruenauer added that the 31-MW deal will be essential for achieving the company’s business development goals for the year.

Last November, ET Solar secured a 400 million yuan ($58 million) loan from Chinese leading banks China Everbright Bank and China Merchants Bank, bringing its total credit line from Chinese banks to over 800 million yuan. The loan facility gave the company greater financial flexibility to sustain growth and bolster the bankability of its products and turnkey solution services.

ET Solar has also teamed up with PV CYCLE, an association engaged in setting up voluntary take-back and recycling programs for end-of-life PV modules, in recovering and reusing valuable components (such as glass, silicon and aluminum) for new module production.

The solar company has also partnered with New Home Green Materials and Learning Center in California to supply photovoltaic systems on a retail basis to small- and medium-sized contractors.

ET Solar is a company based in Nanjing, China, which is a vertically integrated solar energy equipment manufacturer and turnkey solutions provider with clients in over 50 countries.

U.S.E. is a photovoltaic systems provider founded in 2003 which offers services for developing photovoltaics plants. It also provides assistance in implementing large PV systems. The company’s head office is in Holzgerlingen near the Stuttgart motorway junction. U.S.E. has additional agencies in Germany and France.
Ashly Sun is a seasoned writer, having travelled around the world, largely putting all her experiences and the sights and sounds she has come across to paper. She now writes extensively about topics related to green news, mostly on renewable energy, but also on a variety of related topics as well. When not travelling around the world, she is based in Central Hong Kong, taking in the myriad colours, flavours, and scents of the melting pot that Hong Kong is known for.

The author invites you to visit: http://www.ecoseed.org

by: Ashly Sun

ET Solar and Umwelt Sonne Energie have agreed on a sales contract to harness 31 megawatts’ worth of solar modules which ET Solar will supply this year.

The ET Solar modules will be used for the different projects U.S.E. has in Germany, as well as in other countries in Central Europe.

According to Bloomberg, the agreement was finalized shortly after Germany, the world’s largest solar energy market, made a decision to reduce solar grants given by utilities to rooftop solar system owners by 16 percent starting on June 1.

ET Solar is said to have also currently finished connecting the grid for a 1.48-MW solar photovoltaic plant located at the south of Munich which was made possible through Wattner A.G., a Cologne-based investment trust.

According to ET Solar vice president and chief executive of global sales and marketing Dennis She, U.S.E. has been a vital customer and strategic partner of ET Solar in the German solar market for the past two years.

U.S.E. director Daniel Gruenauer added that the 31-MW deal will be essential for achieving the company’s business development goals for the year.

Last November, ET Solar secured a 400 million yuan ($58 million) loan from Chinese leading banks China Everbright Bank and China Merchants Bank, bringing its total credit line from Chinese banks to over 800 million yuan. The loan facility gave the company greater financial flexibility to sustain growth and bolster the bankability of its products and turnkey solution services.

ET Solar has also teamed up with PV CYCLE, an association engaged in setting up voluntary take-back and recycling programs for end-of-life PV modules, in recovering and reusing valuable components (such as glass, silicon and aluminum) for new module production.

The solar company has also partnered with New Home Green Materials and Learning Center in California to supply photovoltaic systems on a retail basis to small- and medium-sized contractors.

ET Solar is a company based in Nanjing, China, which is a vertically integrated solar energy equipment manufacturer and turnkey solutions provider with clients in over 50 countries.

U.S.E. is a photovoltaic systems provider founded in 2003 which offers services for developing photovoltaics plants. It also provides assistance in implementing large PV systems. The company’s head office is in Holzgerlingen near the Stuttgart motorway junction. U.S.E. has additional agencies in Germany and France.
Ashly Sun is a seasoned writer, having travelled around the world, largely putting all her experiences and the sights and sounds she has come across to paper. She now writes extensively about topics related to green news, mostly on renewable energy, but also on a variety of related topics as well. When not travelling around the world, she is based in Central Hong Kong, taking in the myriad colours, flavours, and scents of the melting pot that Hong Kong is known for.

The author invites you to visit: http://www.ecoseed.org

by: Scott F. Geld

by: Claude Whitacre

Have you ever worked as a salesperson in a large sales organization? If you have, you’ll remember the rah rah sales meeting complete with company songs, slogans you repeated in unison, and the big sales contest. Sales organizations rely on these events far more than any other profession.

Do doctors, dentists, plumbers, engineers, CPAs, teachers, electricians, retail store owners, truck drivers, or florists have rah rah meetings before each day of doing their job? No. Why? Because they are fully trained. They are completely secure in their ability to do their job.

In most cases (but not all) sales motivation is a substitute for real training. Sales company CEOs love these types of meetings because they think motivated salespeople sell more, and they do, for about a day.

Sales motivation doesn’t last for the same reason laughing at a joke doesn’t last. The emotional connection to the moment lasts, well, for only a moment.

What lasts? Comradery. Feeling like you are a member of a close knit group. Company picnics help in this area. Soldiers will fight in battle a little because they are defending our country and a lot because they never want to let their fellow soldier down.

One of the smartest investments I ever saw was a company weekend in Texas. There were 1,500 company reps there. The Dallas Cowboy Cheerleaders entertained us. (They are tiny girls, all the exact same size). There were “on time drawings” for $1,000. New cars were given to top producers. And there was beer and barbeque for the whole weekend. They filmed highlights of the event, and sent all attendees a copy, complete with Texas music, and full of shots of virtually everyone having a great time with their group. We left bonded to our fellow salespeople. The stories that we told about that weekend echoed for a year. A few million dollars well spent, I think. Do you know who wanted to go the next year? Everybody. The motivation that meeting provided, lasted.

A reality for most of us is that selling is something contrary to the way we were brought up. For many of us, trying to get someone to give you money, even for a fantastic, needed product, is an unnatural act. So companies try to motivate us past that uncomfortable hurtle.

Here is an exercise I used in a sales meeting that made a big difference. Try it.

I had every salesperson in the room write out a list of features that our product (we only sold one product) had. We all joined in this discussion. The list was long, maybe 150 features.

I then had everyone privately list all the benefits to each single feature. Personally, I came up with more than 500. Almost everyone had 200 or more in total.

I then asked everyone to check off the single benefits that would, by themselves, justify buying the product. In other words, if the product gave only that one benefit, I would personally buy it. I came up with six. The answers were private. I then had them count groups of benefits until the group of benefits would persuade them to buy. I think I personally had thirty or so groups of benefits that would justify my buying.

Then I said “Now you are armed. You now have more reasons to buy than any prospect has to not buy.” I told them to keep this list (most were several pages) and look at them often if they don’t feel motivated to sell that day. I helped well enough to include it with every group of salespeople I’m training.

Activity replaces the need for quick motivation. I always paired up a new salesperson with an experienced one. The experienced rep could brag about how he did things (a genuine need in some people), and he would show the new guy that selling wasn’t dangerous, evil, dirty work. The new guy made the experienced guy actually work. The older rep had to work, to show the new guy how it was done. Win-win.

Selling is also a pro-active profession. Making cold calls isn’t fun for any of us except the purest sociopath. Making calls is fraught with rejection. More people say “No” than say “Yes” if you call on them. And the national Do Not Call lists make calling strangers harder.

So we designed our marketing so that prospects called us. You may not have the motivation to pick up the hone to make a call, but you have to pick up the phone to answer it, no matter how motivated you are. And when they call, you just about have to make an appointment, or you would be rude. Sales success is practically forced on you.

And when prospects call you, it’s a completely different dynamic. It’s vary hard to hang up on you, if prospect call you.. They can’t call you a “Pushy Salesman” if they called you.

We just offer a great gift if they will take a look at our product. They call, and we set the appointments…for when it was convenient for us. We found that the more in demand the gift is, the better our sales. The better the referrals, and the more money we made.

Learning how to qualify prospect changes everything in the selling world. Instead of you trying to figure our how to sell your product, you ask questions to decide if you want to show your product.

Learning how to show the prospect how your product or service fits them perfectly is a key to generating a high volume of sales. I would simply point out every feature that applied to them, and show them the benefits that applied to them. I would either ignore or just briefly state the features that didn’t apply to them directly.

A truth is, if the product is everything they want, and they sit on the edge of their seats because if fits them so well, and the value they see is twice the asking price, closing is an afterthought.

Salespeople need skills. The motivation comes after selling becomes easy.
Small Business Marketing and Local Advertising expert Claude Whitacre is author of the book The Unfair Advantage Small Business Advertising Manual. You can purchase the book for $19.95 at http://www.claudewhitacre.com You can also download your Free copy of the complete book at http://www.local-small-business-advertising-marketing-book.com/

The author invites you to visit: http://www.local-small-business-advertising-marketing-book.com

by: Dimitrios Loucas

Going into business for yourself costs money. It doesn’t matter what type of business it is, you are going to spend some kind of money getting started. Once your business is up and running, you need to attract customers. How are you going to do that? How are people going to know you are out there and purchase from you? You can use print ads, radio ads, billboard ads, or even television ads, but guess what? Yes, they are effective, but have you budgeted for that kind of expense?

One form of advertising that is cost effective, and can help attract customers to you is the internet. The internet and the World Wide Web (www) have attracted much attention since its appearance. The positive aspect of the internet is that businesses of all sizes have the same amount of exposure. Small business can now compete with the larger business in this relatively new environment. The internet is the most inexpensive marketing tool available in today’s business world, as well as the most cost-effective. The internet is has become a sales channel, directed towards the consumer. You name the product, and you can find it on the internet.

Some people are uncomfortable with the internet, due to high tech phobias or to not understanding the associated jargon. There is no need to be afraid. We have seen so much in the last 20 years with technology, and there is nothing to be afraid of. You don’t even need to know anything about technology to be successful, but you will need to know how to market yourself in a manner that separates you from the competition.

Think about how many people surf the web, and placing a business on the internet, will give it incredible exposure, and let a business owner reach millions of users. You are not confined to a specific area any more. Now a business can reach the world in a matter of minutes. This opportunity includes the online marketing networker as well. The internet is so much less expensive, compared to other forms of advertising. The online marketing networker could have a website built and up and running for a whole year for the same cost as one day’s advertising in the classified section of a local newspaper. That message could be seen by people, from around the country and the world, for a fraction of the cost of any other marketing method, and will get more attention from the online prospect than any other method. The personal interaction is present which produces a very intimate selling situation.

The online marketing networker requires a different approach for development of online marketing network website. The following are four tips for the online marketing networker:

1. Building a professional online marketing network website with compelling copy, with the sole objective of obtaining more leads, more sales, and increased profitability, using fine, yet reasonable graphics and scripts to make it rich and appealing to the site visitors.

2. Use powerful, proven marketing strategies and techniques that allow your website to recognize excellent results and concurrently cutting online marketing network costs.

3. Improve the performance of the online marketing network website and transform it into a persuasive money making vehicle.

4. Employ customized and innovative marketing campaigns to increase online marketing network exposure and secure consistently superior results from the sales and marketing efforts.

The internet is a different marketing medium that requires its own rules and regulations for doing online marketing effectively. Instead of the advertisers sending a message to a targeted audience that acts or dismisses the call to action, online consumers seek out information and advertising. The consumers are the initiators of communication. Yet the internet is not a get-rich-quick scheme. Success on the internet requires full understanding of the concept, hard work, attention to detail, and constant promotional activity. The internet as a marketing tool is not about fancy graphics only; it’s also about valuable industry information, professional marketing efforts and reliable hosting service, making it fast and easy to download information.

There are consumers out there, are you?

Dimitrios Loucas is owner of http://DimitriosLoucas.com and writes on a variety of subjects. To learn more about this topic Dimitrios recommends you visit: http://www.dimitriosloucas.com